Bradley’s is owned and operated by Liam Ellis, a lifelong motorcycle enthusiast with extensive experience in sales, marketing, and management. After nearly a decade at AFC Motorcycles, he launched his own dealership in Rotorua, New Zealand. Passionate about both competitive and recreational riding, Liam brings his expertise to every customer. We specialize in KTM, Can-Am, Kawasaki, and Yamaha, offering quality bikes, parts, accessories, and expert service - whether you ride on-road, off-road, or need a tough side-by-side!